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Fear Arousal, Efficacy, and Imminency

Articles
Chu, G. C. (1966). Fear arousal, efficacy, and imminency. Journal of Personality and Social Psychology, 4, 5, 517-524.
A general formulation on the effects of fear-arousing appeals was proposed and tested, the variables being magnitude of loss, likelihood of loss, efficacy of solution, and imminen…

A Review of Environmental Values Education

Articles
Caduto, M. (1983). A review of environmental values education. Journal of Environmental Education, 14, 3, 13-21.
Discusses effective strategies for environmental values education (EVE). Eight major strategies to be considered in general moral education are examined: the laissez faire approac…

How Influential is the Auditor? Determinants of Sales Effectiveness in Energy Conservation Programs

Articles
Brown, M. A., Berry, L. G., White, D. L. & Trumble, D. (1988). How influential is the auditor? Determinants of sales effectiveness in energy conservation programs. Energy Systems and Policy, 12, 135-149.
This paper examines the determinants of auditor effectiveness in selling energy conservation to homeowners and reports the results of an analysis of the effectiveness of the energ…

Psychology and Ecology: Beliefs in Technology and the Diffusion of Ecological Responsibility

Articles
Borden, R. J. (1984-85). Psychology and ecology: Beliefs in technology and the diffusion of ecological responsibility. Journal of Environmental Education, 16, 2, 14-19.
The attitudes of individuals who engage in environmentally responsible activities (e.g., recycling, energy conservation, community projects, consumer boycotting, etc.) with either…

Content Analysis: A Technique for Measuring Attitudes Expressed in Environmental Education Literature

Articles
Burrus-Bammel, L. L., Bammel, G., & Kopitsky, K. (1988). Content analysis: A technique for measuring attitudes expressed in environmental education literature. Journal of Environmental Education, 19, 4, 32-37.
Demonstrated a content analysis approach to documentary research involving archive material. The 5 steps of (1) defining the population, (2) determining the sample, (3) isolatin…

The Effect of Imagining an Event on Expectations for the Event: An Interpretation in Terms of the Availability Heuristic.

Articles
Carroll, J. S. (1978). The effect of imagining an event on expectations for the event: An interpretation in terms of the availability heuristic.. Journal of Experimental Social Psychology, 14, 1, 88-96.
Previous studies have indicated that explaining a hypothetical event makes the event seem more likely through the creation of causal connections. However, such effects could ari…

Social Psychology and the Stimulation of Recycling Behaviors: The Block Leader Approach

Articles
Burn, S. M. (1991). Social psychology and the stimulation of recycling behaviors: The block leader approach. Journal of Applied Social Psychology, 21, 8, 611-629.
Evaluated 2 treatments designed to increase participation in a city-sponsored curbside recycling program. In the block leader (BL) condition, in which 41 homes took part, citize…

Reducing Consumption in Periods of Acute Scarcity: The Case of Water

Articles
Berk, R. A., Cooley, T. F., LaCivita, C. J., Parker, S., Sredl, K., & Brewer, M. (1980). Reducing consumption in periods of acute scarcity: The case of water. Social Science Research, 9, 99-120.

A Focus Theory of Normative Conduct: Recycling the Concept of Norms to Reduce Littering in Public Places

Articles
Cialdini, R. B., Reno, R. R., & Kallgren, C. A. (1990). A focus theory of normative conduct: Recycling the concept of norms to reduce littering in public places. Journal of Personality and Social Psychology, 58, 6, 1015-1026.
Past research has generated mixed support among social scientists for the utility of social norms in accounting for human behavior. We argue that norms do have a substantial impac…

Household Income, Electricity Use, and Rate-Structure Preferences

Articles
Blocker, T. J. & Koski, P. R. (1984). Household income, electricity use, and rate-structure preferences. Environment and Behavior, 16, 5, 551-572.
Explores the relationship between household income, present electricity use, and preferences for 3 proposed conservation-promoting electricity-rate structures, using data on 852 h…
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