Stay up-to-date with the topics that matter to you!

Sign up to track topics that are specific to your area of focus with “My Feed”. Not ready to sign up? Browse CBSM recommended Articles, Reports, Cases, and Forum posts to get started.

Join for Free

Leaders in Change: Solar Energy Owners and the Implications for Future Adoption Rates

Articles
Sawyer, S. W. (1982). Leaders in change: Solar energy owners and the implications for future adoption rates. Technological Forecasting and Social Change, 21, 201-211.
Information on the characteristics of the initial wave of homeowners who installed solar energy systems is presented and then used to anticipate future solar market penetration pa…

Effects of Fear Appeals and Physiological Arousal upon Emotions, Attitudes, and Cigarette Smoking.

Articles
Rogers, R. W., & Deckner, C. W. (1975). Effects of fear appeals and physiological arousal upon emotions, attitudes, and cigarette smoking.. Journal of Personality and Social Psychology, 32, 2, 222-230.
Conducted 2 experiments to conceptually replicate S. Schachter's (1964) theory of the determinants of emotion and to test the feasibility of extending the theory to attitudes an…

Studies of Individual Environmental Concern: The Role of Knowledge, Gender, and Background Variables

Articles
Schahn, J., & Holzer, E. (1990). Studies of individual environmental concern: The role of knowledge, gender, and background variables. Environment and Behavior, 22, 6, 767-786.
Analyzed the interplay of environmentally relevant knowledge, attitudes, and behavior as well as gender differences in environmental concern and the role of demographic variables …

The Whole Earth: An EE Perspective

Articles
Roth, R. E. (1980-81). The whole earth: An EE perspective. Journal of Environmental Education, 12, 2, 1-2.

Energy Effiency: Our Most Underrated Energy Resources

Articles
Ross, M. H. & Williams, R. H. (1976). Energy effiency: Our most underrated energy resources. Bulletin of the Atomic Scientist, November, 30-38.

Fear-Arousing and Empathy-Arousing Appeals to Help: The Pathos of Persuasion

Articles
Shelton, M. L., & Rogers, R. W. (1981). Fear-arousing and empathy-arousing appeals to help: The pathos of persuasion.. Journal of Applied Social Psychology, 11, 4, 366-378.
Tested the proposition that the components of a fear appeal, which persuade people to protect themselves, are the same components that persuade them to protect others. Films showi…

Affecting Environmental Attitudes through Outdoor Education

Articles
Shepard, C. L., & Speelman, L. R. (1986). Affecting environmental attitudes through outdoor education. Journal of Environmental Education, 17, 2, 20-23.
Examined whether participation in outdoor education programs had a measurable impact on the environmental attitudes of 613 9-14 yr olds attending summer camp. Results indicate tha…

Predicting Summer Energy Consumption from Homeowners' Attitudes

Articles
Seligman, C., Kriss, M., Darley, J. M., Fazio, R. H., Becker, L. J. & Pryor, J. B. (1979). Predicting summer energy consumption from homeowners' attitudes. Journal of Applied Social Psychology, 9, 1, 70-90.
Two surveys were conducted to examine the relationship between homeowners' attitudes toward energy use and their actual summer electric consumption. In Survey 1, 56 couples fille…

Some Anthropological Aspects of the Prehistoric Tyrolean Ice Man

Articles
Seidler, H., Bernhard, W., Teschler-Nicola, M., Platzer, W., zurNedden, D., Henn, R., Oberhauser, A. & Sjovold, T. (1992). Some anthropological aspects of the prehistoric tyrolean ice man. Science, 258, 455-457.
The corpse of a Late Neolithic individual found in a glacier in Oetztal is unusual because of the intact nature of all body parts that resulted from the characteristics of its mum…

Political Culture, Postmaterial Values, and the New Environmental Paradigm: A Comparative Analysis of Canada and the United States

Articles
Steger, M. A., Pierce, J. C., Steel, B. S., & Lovrich, N. P. (1989). Political culture, postmaterial values, and the new environmental paradigm: A comparative analysis of Canada and the United States. Political Behavior, 11, 3, 233-254.
Investigates the relationship between postmaterial values (e.g., giving people more say in government decisions and protecting freedom of speech) and the New Environmental Paradig…
New 4TH Edition

Available Today!

Fostering Sustainable Behavior Book Cover

The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing