Commit to save your 20%. interactive banner ads promoting energy conservation using norm appeals and personal action/empowerment People's Voice Winner, 2008 Webby Awards http://w…
Good morning all,
Can anyone suggest an 'enviro' message for job position descriptions? I am after a simple, descriptive message (about care of the environment) that can be …
The following link can be of interest, since it discusses the topic of this listserve: http://www.iht.com/articles/2008/04/23/arts/bambi.php?WT.mc_id=newsalert Title of the artic…
Greetings --
I am collecting case studies and examples from community-based social marketing campaigns serving Canadian Aboriginals or American Indian/Alaskan Native audiences. …
Dear Doug and colleagues,
another question from me: has anyone began to explore the potential of applying community-based social marketing to virtual communities? See below f…
Hello,
Has anyone out there done a restroom stall advertising campaign? If so, did you buy a plastic case to hold the signage up on the door or wall of the stall? Where did yo…
I work for a utility company we would like to drive social and behavioural change with respect to energy consumption. The general concept is that mass media corporate advertising …
The Pure Water Forum operating in the Shenandoah Valley, Virginia, is exploring developing a film/video campaign so to promote various grass root water quality improvements to oth…
I am interested in finding out whether any body has evidence / success stories of a large scale marketing / advertising campaigns to achieve behaviour change. If so could they ple…
Hi all,
As phase 1 of a campaign to push sustainability to the front of my Council's agenda I'm writing a paper which sets out the basic meaning of the term and the definition…