The Impact of Individualist and Collectivist Group Norms on Evaluations of Dissenting Group Members

Articles
Hornsey, M., Jetten, J., McAuliffe, B., & Hogg, M. (2006). The impact of individualist and collectivist group norms on evaluations of dissenting group members. Journal of Experimental Social Psychology, 42(1), 57-68. doi:10.1016/j.jesp.2005.01.006.
Two experiments were conducted to investigate the impact of individualist and collectivist norms on evaluations of dissenting group members. In the first experiment (N=113), group…

Collective Benefits, Exchange Interests, and Norm Enforcement

Articles
Horne, C. (2004). Collective Benefits, Exchange Interests, and Norm Enforcement. Social Forces, 82(3), 1037-1062. doi:10.1353/sof.2004.0041.
Under what conditions are norms likely to be enforced? What processes lead to the punishment of deviant behavior? While social relations are thought to be a key part of the answer…

Response Format Effects in Questions about Norms: Implications for the Reliability and Validity of the Normative Approach

Articles
Hall, T., & Roggenbuck, J. (2002). Response format effects in questions about norms: Implications for the reliability and validity of the normative approach. Leisure Sciences, 24(3-4), 325-337. doi:10.1080/01490400290050772.
Several studies have demonstrated that altering the format (question wording or presentation format) can alter responses obtained from normative questions. This study extends that…

A Multisite Randomized Trial of Social Norms Marketing Campaigns to Reduce College Student Drinking: A Replication Failure

Articles
DeJong, W., Schneider, S., Towvim, L., Murphy, M., Doerr, E., Simonsen, N., et al. (2009). A multisite randomized trial of social norms marketing campaigns to reduce college student drinking: A replication failure. Substance Abuse, 30(2), 127-140. doi:10.1080/08897070902802059.
A 14-site randomized trial tested the effectiveness of social norms marketing (SNM) campaigns, which present accurate student survey data in order to correct misperceptions of sub…

A Multisite Randomized Trial of Social Norms Marketing Campaigns to Reduce College Student Drinking

Articles
DeJong, W., Schneider, S., Towvim, L., Murphy, M., Doerr, E., Simonsen, N., et al. (2006). A Multisite Randomized Trial of Social Norms Marketing Campaigns to Reduce College Student Drinking. Journal of Studies on Alcohol, 67(6), 868-879
Objective: An 18-site randomized trial was conducted to determine the effectiveness of social norms marketing (SNM) campaigns in reducing college student drinking. The SNM campaig…

Social Norms and Expectancy Violation Theories: Assessing the Effectiveness of Health Communication Campaigns

Articles
Campo, S., Cameron, K., Brossard, D., & Frazer, M. (2004). Social Norms and Expectancy Violation Theories: Assessing the Effectiveness of Health Communication Campaigns. Communication Monographs, 71(4), 448-470. doi:10.1080/0363452042000307498.
College students' processing of alcohol, smoking, and exercise social norms messages, and related effects on judgments, attitudes toward one's own behaviors, and attitudes toward …

Differential Effects of Exposure to Social Norms Campaigns: A Cause for Concern

Articles
Campo, S., & Cameron, K. (2006). Differential effects of exposure to social norms campaigns: A cause for concern. Health Communication, 19(3), 209-219. doi:10.1207/s15327027hc1903_3.
College students' processing of alcohol social norms messages, related effects on normative judgments, attitudes toward their own behaviors, and perception of undergraduate attitu…

Ramping up Commitments

Forums
Ken Donnelly Halifax Jul 25, 2010 22:17 pm
I have just posted a blog entry on how to go from verbal to written to public commitments. As we know, written commitments are stronger than verbal ones, and public are stronger s…

Keeping Track of Community Sustainablilty

Forums
peter colverson Gainsville Jul 20, 2010 10:11 am
Ways to encourage communities to engage in sustainable behavior and maintain records on achievements. This can be a "Conservation Challenge" where people are challenged to reduce …

Canadian Environmental Leadership Awards

Forums
Coro Strandberg Burnaby Jul 17, 2010 11:13 am
Hello; I am compiling an inventory of national / Canadian environmental leadership awards for Canadian companies who reduce their environmental footprint. Any recommendations o…
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