Webinar (Jan. 12): Incentives and Norm Appeals

Forums
Jay Kassirer Ottawa Dec 16, 2014 16:38 pm
In this 90-minute webinar, you'll learn to apply two powerful tools of change that can be used at all stages of the change process: incentives (both financial and non-financial) a…

World Social Marketing Conference Call for Posters/ Market Place

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Matt Wilson Lichfield Dec 15, 2014 6:53 am
Call for Posters and Market Place opens 15 December World Social Marketing Conference, 19-21 April 2015 www.wsmconference.com The World Social Marketing Conference organising co…

Community-Based Prevention Marketing (CBPM): Webinar Jan.29, 2015

Forums
Jay Kassirer Ottawa Dec 11, 2014 15:43 pm
For over 15 years, the Florida Prevention Research Center (FPRC) at the University of South Florida (USF) has developed and tested Community-Based Prevention Marketing (CBPM), whi…

Early-bird prices end this Friday: Orlando Fostering Sustainable Behavior Workshops

Forums
Dec 8, 2014 11:33 am
I will be delivering introductory and advanced community-based social marketing training in Orlando in March. These workshops will be of interest to those working to promote wate…

December 7 10: Behavior,Energy and Climate Change Conference

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Jay Kassirer Ottawa Nov 23, 2014 11:53 am
Entering into its eighth year  the Behavior Energy and Climate Change (BECC) Conference is the premier event focused on understanding individual and organizational behavior and d…

In DC? 12-8-14 - International Social Marketing Association Networking Event

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Kelley Dennings Arlington Nov 20, 2014 6:42 am
I am volunteering with the International Social Marketing Association (iSMA) to coordinate a networking event to meet and learn from other professionals working to change behavior…

CBSM Weighting Methodology for Selecting Behaviors

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Brian MacNamee London Nov 13, 2014 11:58 am
Does anybody have any examples of the application of the community based social marketing weighting methodology for selecting behaviours? Brian MacNamee energyXchange.eu www.e…

Orlando Fostering Sustainable Behavior Workshops

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Nov 11, 2014 20:08 pm
I will be delivering introductory and advanced community-based social marketing training in Orlando in March. These workshops will be of interest to those working to promote wate…

Early Bird Pricing ends Nov. 30: Auckland & Melbourne CBSM Workshops

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Nov 10, 2014 10:36 am
Early-bird pricing ends November 30th for the Fostering Sustainable Behavior workshops that I will be delivering in Auckland and Melbourne in April of 2015. Full details for the …

Webinar (Nov. 17): Formative Research and Overcoming Barriers

Forums
Jay Kassirer Ottawa Nov 6, 2014 16:36 pm
Learn the basics of conducting formative research, audience segmentation and pretesting, even on a limited budget. In this 90 minute webinar you will learn how to identify the key…
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