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Visibility of Participation in Apartments

Forums
Jay Kassirer Ottawa Dec 15, 2009 9:41 am
I am looking for examples of waste reduction programs that have been able to increase the visibility of participation in apartment buildings. Thanks Jay Kassirer Cullbridge M…

Transit Use at Transit-Oriented Developments in Portland, Oregon, Area

Articles
Dill, J. (2008). Transit use at transit-oriented developments in Portland, Oregon, area. Transportation Research Record, (2063), pp. 159-167.
Many regions throughout the United States are turning to various smart growth concepts, including transit-oriented development (TOD), to address a variety of concerns. Public agen…

Meeting Environmental Challenges: The Role of Human Identity

Articles
Crompton, T., & Kasser, T. (2009). Meeting Environmental Challenges: The Role of Human Identity. Overview Document. World Wildlife Federation. Godalming, Surrey, United Kingdom
This publication, examines those fundamental aspects of human identity that operate to frustrate approaches to meeting environmental challenges. The study suggests that some envir…

Ready to Fly Solo? Reducing Social Marketing's Dependence on Commercial Marketing Theory

Articles
Peattie, S., & Peattie, K. (2003). Ready to fly solo? Reducing social marketing's dependence on commercial marketing theory. Marketing Theory, 3(3), 365-385.
The past development of social marketing theory and practice has been based largely on the translation of ideas and practices from conventional, commercial marketing. The applicat…

Promoting the Purchase of Water-Efficient Products

Forums
Jay Kassirer Ottawa Dec 11, 2009 13:54 pm
I am looking for examples of non-financial tangible incentives that have been used to promote the purchase of water-efficient products. If you also have data on the impact of the …

Non-financial Incentives for Purchasing Energy-Efficient Products.

Forums
Jay Kassirer Ottawa Dec 11, 2009 13:49 pm
I am looking for examples of non-financial tangible incentives that have been used to promote the purchase of energy-efficient appliences or other products. If you also have data …

Effectiveness of Standard Signs vs. Customs Signs

Forums
K.C. Strang San Diego Dec 9, 2009 16:38 pm
I'm looking for some research which studied whether the use of a standard sign or custom sign is more effective. The signs would be created by a public agency and posted at publi…

RFP for CBSM Campaign Development to Improve Water Quality

Forums
Kim Jones Bluffton Dec 9, 2009 9:55 am
Town of Bluffton PUBLIC NOTICE ADVERTISED Community-Based Social Marketing Campaign RFP #2010-31 The Town of Bluffton is soliciting sealed proposals from firms experienced in…

Social Marketing to Increase Physical Exercise

Forums
Janet MacDonald Edinburgh Dec 8, 2009 14:36 pm
I am looking for examples of social marketing initiatives and projects which focus on increasing the uptake of physical exercise among 16-25 year olds, with a particular focus on …

Research on New Environmental Paradigms

Forums
João Gama Monte de Caparica Dec 5, 2009 16:27 pm
HEP-NEP dichotomy João Gama Retired Professor FCT/UNL Portugal
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