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Success Stories for New Book: McKenzie-Mohr, Lee, Schultz, Kotler

Forums
Nancy Lee Mercer Island Jan 15, 2010 16:39 pm
For a new book anticipated to be published this year (WHAT WORKS: Social Marketing Strategies to Protect the Environment: Doug McKenzie-Mohr, Nancy Lee, Wes Schultz, Philip Kotler…

Composting in Winter

Forums
Willow Lundgren Kansas City Jan 13, 2010 14:12 pm
I am writing an article due Tuesday, January 19 for Greenability magazine, and would like to interview a backyard composting behavioral expert and/or be directed to relevant behav…

Webinar February 9: Slugging in DC (and Elsewhere)

Forums
Jay Kassirer Ottawa Jan 13, 2010 10:02 am
The presence of High Occupancy Vehicle lanes (HOV lanes) on a major interstate highway in a suburb of Washington, D.C. has spawned a unique, casual form of carpooling called "slug…

Reducing Residential Transportation Emissions

Forums
Amanda Kilburn Vancouver Jan 12, 2010 14:23 pm
Hello, I am assisting Doug McKenzie-Mohr with researching the best case studies out there in regard to reducing carbon emissions by encouraging biking, walking or mass transit, …

CBSM, Social Marketing Webinar: Friday January 22

Forums
Jay Kassirer Ottawa Jan 12, 2010 11:49 am
Want to introduce colleagues to community-based social marketing, or learn more about it yourself? Consider our "Introduction to Social Marketing" webinar. You can participate fro…

Halifax Workshop: Fostering Sustainable Behavior

Forums
Jan 12, 2010 7:09 am
This spring I will be delivering a two-day introductory Fostering Sustainable Behavior workshop in Halifax, Nova Scotia (April 12th & 13th). Please note that this is the only trai…

Toronto Workshop: Fostering Sustainable Behavior

Forums
Jan 12, 2010 7:01 am
This spring I will be delivering a two-day introductory Fostering Sustainable Behavior workshop in Toronto, Ontario (April 7th & 8th). Please note that this is the only training s…

Webinar on February 2: TDM for Youth

Forums
Jay Kassirer Ottawa Jan 11, 2010 15:28 pm
Webinar February 2: TDM for Youth (Voir version en français ci-dessous) Caroline Berryman, Marketing Supervisor, Transit Branch, York Region; and Arthur Orsini, Principle, …

Incentives to Reduce Air Travel

Forums
Martin Krayer von Krauss Copenhagen Jan 11, 2010 10:30 am
Dear colleagues, I work for the European office of the World Health Organization, where I have been asked to look into the environmental impacts of our activities and propose a …

Children's Moral Evaluations of Ecological Damage: The Effect of Biocentric and Anthropocentric Intentions

Articles
Kortenkamp, K., & Moore, C. (2009). Children's moral evaluations of ecological damage: The effect of biocentric and anthropocentric intentions. Journal of Applied Social Psychology, 39(8), 1785-1806.
Moral evaluations of ecologically damaging events were studied in 5th, 8th, and 11th graders and college students (N = 246). Participants made 4 kinds of judgments about 2 scenari…
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Fostering Sustainable Behavior Book Cover

The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

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