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Do As I Say, Not As I Do

Articles
Lloyd, K. E. (1994). Do as I say, not as I do. Special Section: Attitudes and behavior in social psychology. Behavior Analyst, 17, 1, 131-139.
Examines how well responses to attitude questionnaires reflect actual behavior in situations the test questions attempt to represent. It is suggested that because a low positive c…

Promoting Gasoline Conservation: The Effects of Reinforcement Schedule, a Leader, and Self-Recording

Articles
Hake, D.F. & Foxx, R. M. (1978). Promoting gasoline conservation: The effects of reinforcement schedule, a leader, and self-recording. Behavior Modification, 2, 3, 339-370.
Replicated a previous procedure developed by the authors for reducing driving and extended it to increase its potential for wide use. Two groups, reinforcement and self-recording,…

Thermal Comfort and Strategies for Energy Conservation

Articles
Rohles, F. H. (1981). Thermal comfort and strategies for energy conservation. Journal of Social Issues, 37, 2, 132-149.
Posits that human response to the thermal environment depends on 7 variables: air temperature, relative humidity, mean radiant temperature, air velocity, clothing, physical activi…

Should you Advertise to Hostile Audiences?

Articles
Winters, L. C. (1977). Should you advertise to hostile audiences?. Journal of Advertising Research, 17, 3, 7-15.
Describes how radio and TV advertising was used to counteract the sharp public hostility toward Standard Oil of California and Chevron that developed after the oil embargo. The co…

Decelerating Environmentally Destructive Lawn-Walking

Articles
Hayes, S. C. & Cone, J. D. (1977). Decelerating environmentally destructive lawn-walking. Environment and Behavior, 9, 4, 511-534.
Three general strategies (response difficulty, chaining, and prompting) were used to generate 6 interventions to decrease lawn walking in a park. Interventions were evaluated in s…

Resource Recovery: Use of a Group Contingency to Increase Paper Recycling in an Elementary School

Articles
Hamad, C. D., Cooper, D. & Semb, G. (1977). Resource recovery: Use of a group contingency to increase paper recycling in an elementary school. Journal of Applied Psychology, 62, 6, 768-772.
Recycling has been suggested as a means for replenishing dwindling energy supplies, reducing solid waste accumulation, and conserving natural resource bases. In the present study,…

The Impact of Behavioural Difficulty on the Saliency of the Association between Self-Determined Motivation and Environmental Behaviours

Articles
Green-Demers, I., Pelletier, L. G. & Menard, S. (1997). The impact of behavioural difficulty on the saliency of the association between self-determined motivation and environmental behaviours. Canadian Journal of Behavioural Science, 29, 3, 157-166.
Evaluated the impact of the perceived level of difficulty of environmental behaviours on the magnitude of the relationship between environmental self-determination and the occurre…

The Development of an Environmental Values Short Form

Articles
Zimmermann, L. K. (1996). The development of an environmental values short form. Journal of Environmental Education, 28, 1, 32-37.
Developed a scale to assess environmental values in adults and, eventually, children. First, several subscales from the Children's Environmental Response Inventory (CERI; T. E. Bu…

Teaching the Concept of Precycling: A Campaign and Evaluation

Articles
Gillilan, Sheryl; Werner, Carol M.; Olson, Lynne; Adams, Dorothy (1996). Teaching the Concept of Precycling: A Campaign and Evaluation. Journal of Environmental Education, 28, 1, 11-18.
Evaluated the extent to which shoppers acquired knowledge about precycling from radio, TV and in-store advertising campaign (ADC) and whether that knowledge was translated into se…

Analyzing Changes in Waste Reduction Behavior in a Low-Income Urban Community Following a Public Outreach Program

Articles
Margai, F. L. (1997). Analyzing changes in waste reduction behavior in a low-income urban community following a public outreach program. Environment and Behavior, 29, 6, 769-792.
Investigated changes in waste reduction behavior in East Harlem, NY, before and after an educational outreach program. Using focus groups and survey data, the attitudinal and beha…
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