CRM Programs for Social Marketing

Forums
Karin Stark London Jul 26, 2008 6:31 am
Hi, I am looking for any research / information on effective CRM (Customer Relationship Management) type programs, specifically for social marketing campaigns. I will be design…

Making Transit Options a Standard Part of Your Business Address

Forums
John Gear Salem Jul 26, 2008 6:30 am
I sent this message to the local coordinator (in Salem, Oregon) for the "Governor's Commute Challenge" (a summer campaign to reduce single-occupant car trips). PLEASE steal these…

Collective Corporate Action to Change Commuting Behavior

Forums
Steve Raney Palo Alto Jul 9, 2008 17:45 pm
Almost all employee parking in the suburban United States is free. I'm dealing with the controversial issue of changing that. If a survey asked employees "Is it OK to charge you $…

Ride-Matching Service

Forums
Libby Comeaux Miami Jun 24, 2008 15:46 pm
Has anyone considered the feasibility, in a large urban area with virtually no public transit infrastructure, of a computerized ride-matching service, complete with some sort of o…

"Stick" Works Better than "Carrot"

Forums
Steve Raney Palo Alto Jun 5, 2008 15:19 pm
Is there a study (or a strong argument) showing that "sticks" are more effective at changing behavior than "carrots?" This study could be for any sort of behavior change, not just…

Paid Parking, Reducing Parking Minimums and Ride-Share

Forums
mhuxtable May 16, 2008 11:09 am
Does anyone have information about promoting paid parking in business districts, reducing parking place minimums in business districts and ride-share programs. I am especially int…

Drive-Thru Moratorium

Forums
jessica scott May 8, 2008 13:51 pm
I am seeking out any cities that have or in the process of passing a moratorium or ban on drive-thru's.

Air Travel Guilt

Forums
David Maclellan Westwood May 5, 2008 9:26 am
Is there a way to reduce the carbon footprint of necessary air travel? Has there been research on full planes vs. empty planes? Fuel efficiency of various commercial planes? Direc…

Tire Smart Week May 12-18

Forums
Shelley Conrad Kitchener May 1, 2008 20:02 pm
Be Tire Smart week is happening May 12-18. Check out www.betiresmart.ca for fact sheets and a Leadership Kit. You can download or order a kit that includes all you need to host a …

Sustainable Transport Promotion

Forums
sianne gordon Apr 18, 2008 11:29 am
Dear listerv members I am currently working within sustainable transport promotion so it would be an ideal opportunity to undertake some research. I have been unsuccessful wit…
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