Nature Conservation Policies Rarely Change Behaviour

Forums
Julie Cook Kitchener Sep 9, 2020 16:31 pm
Hi everyone, There is an interesting article that was recently posted by Science Daily stating that nature conservation strategies announced by politicians rarely include behavio…

Webinar: "Can Peer Pressure Solve Climate Change?"

Forums
Liz Foote Maui Aug 18, 2020 23:34 pm
Last week, Rare hosted a webinar with behavioral economist and bestselling author Robert Frank, about how social norms can drive actions towards addressing climate change. A centr…

“Fish Forever” Program’s Psychosocial Theory of Change and Use of Social Marketing Strategies

Forums
Liz Foote Maui Aug 5, 2020 3:32 am
The North America Congress for Conservation Biology was held last week virtually, and they had a track on conservation marketing. One of the talks featured a program called “Fish …

"How to Nudge a Coronavirus Nonbeliever"

Forums
Liz Foote Maui Jul 9, 2020 9:24 am
I came across this article by Cass Sunstein (“Nudge”) about the role of personal identity surrounding the issue of mask-wearing (or lack thereof…). It references the iconic “Don’t…

Mask Use, Messaging, and Social Norms

Forums
Liz Foote Maui Jun 3, 2020 1:58 am
As someone who’s had an N-95 mask in my carry on flight kit for years (alongside my spray bottle of 70% rubbing alcohol…), I have been really interested in following all the messa…

Social Influence aids the Diffusion of Innovations

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Marion Dresner Portland Sep 24, 2013 11:03 am
I would like to know more about mechanisms through which social influence operates within a community to provoke "new adopters" of a sustainable practice to try it out. We work wi…

Interlocking Interactions, the Diffusion of Innovations in Health Care

Articles
Fitzgerald, L., Ferlie, E., Wood, M., & Hawkins, C. (2002). Interlocking interactions, the diffusion of innovations in health care. Human Relations, 55(12), 1429 - 1449.
This article aims to provide a reassessment of the processes of diffusion of innovations into organizations, based on new empirical data. The focus of the article is the latter st…

Motivating Residents to Conserve Energy Without Financial Incentives

Articles
McMakin, A., Malone, E., & Lundgren, R. (2002). Motivating residents to conserve energy without financial incentives. Environment and Behavior, 34(6), 848-863.
Given the aim to motivate people to conserve energy in homes, we need to understand what drives people's energy use behavior and how it can be influenced. This article describes a…

Behavioral Determinants of Household Participation in a Home Composting Scheme

Articles
Edgerton, E., McKechnie, J., & Dunleavy, K. (2009). Behavioral determinants of household participation in a home composting scheme. Environment and Behavior, 41(2), 151-169.
This article investigates the factors that influence the decision made by individuals to participate in home composting schemes promoted by two local authorities in Scotland. The …

The Response to the Commitment with Block-Leader Recycling Promotion Technique: A Longitudinal Approach

Articles
Meneses, G., & Palacio, A. (2007). The response to the commitment with block-leader recycling promotion technique: A longitudinal approach. Journal of Nonprofit & Public Sector Marketing, 17(1-2), 83-102.
This article focuses on the study of the changes in consumers' recycling beliefs, attitudes, and behavior due to the application of one promotion technique: a commitment by block …
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