CBSM Recommends

Portland’s Smart Trips Welcome Program

Cases
After creating Smart Trips, a successful transportation program for residents of Portland, Oregon, the Bureau of Transportation chose to redefine the program, shifting its focus t…

Behavior Change for Nature: A Behavioral Science Toolkit for Practitioners

Forums
Julie Cook Kitchener Oct 21, 2020 18:04 pm
Hi all, I just lectured about biodiversity loss at the University of Waterloo, and have recently come across a fabulous behaviour change toolkit for practitioners working in the …

Behavioural Science around the World: A World Bank Report

Forums
Julie Cook Kitchener Aug 18, 2020 15:45 pm
Hi everyone, Last year, the World Bank published a report entitled "Behavioral science around the world: Profiles of 10 countries". They provide details on what these 10 countrie…

Domestic violence & COVID-19: behaviour-based campaigns may help

Forums
Julie Cook Kitchener Aug 11, 2020 1:56 am
COVID-19 has created an upsurge in domestic violence around the world (WHO, 2020). Some of you may be working with vulnerable populations such as abused women and children, or you…

Stand Against Corona Pledge and Study Results on Prosocial Messaging to Motivate Collective Action

Forums
Liz Foote Maui May 28, 2020 1:40 am
Did anyone see, or participate in, the #StandAgainstCorona online pledge? So far over 2700 people have taken the pledge. It was actually created as an field experiment to test dif…

A Review of Intervention Studies Aimed at Household Energy Conservation

Articles
Abrahamse, W., Steg, L., Vlek, C., & Rothengatter, T. (2005). A review of intervention studies aimed at household energy conservation. Journal of Environmental Psychology, 25(3), 273-291.
This article reviews and evaluates the effectiveness of interventions aiming to encourage households to reduce energy consumption. Thirty-eight studies performed within the field …

The Response to the Commitment with Block-Leader Recycling Promotion Technique: A Longitudinal Approach

Articles
Meneses, G., & Palacio, A. (2007). The response to the commitment with block-leader recycling promotion technique: A longitudinal approach. Journal of Nonprofit & Public Sector Marketing, 17(1-2), 83-102.
This article focuses on the study of the changes in consumers' recycling beliefs, attitudes, and behavior due to the application of one promotion technique: a commitment by block …

Implementing a Community-Based Social Marketing Program to Increase Recycling

Articles
Haldeman, T. & Turner, J. (2009). Implementing a community-based social marketing program to increase recycling. Social Marketing Quarterly, 15(3), 114-127.
This article examines the effectiveness of implementing a community-based social marketing program to increase recycling. Researchers went door-to-door in a 200-home community dis…

Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation

Articles
Kennedy, A. (2010). Using Community-Based Social Marketing Techniques to Enhance Environmental Regulation. Sustainability, 2(4), 1138-1160
This article explores how environmental regulation may be improved through the use of community-based social marketing techniques. While regulation is an important tool of sustain…

Non-Response to the Recycling Promotion Technique of Blockleader and Commitment

Articles
Meneses, G.D. (2009). Non-response to the recycling promotion technique of blockleader and commitment. Journal of Socio-Economics, 38(4), pp. 663-671.
The use of the recycling promotion technique which consists of commitment through a blockleader incentive has demonstrated that those individuals who are reluctant to increase the…
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