Intro to CBSM Jan. 18

Forums
Jay Kassirer Ottawa Jan 2, 2013 14:13 pm
Do you want your managers and colleagues to better understand and support your social marketing efforts? Invite them to participate in our interactive "Introduction to Social Mark…

Thank You & Best Wishes

Forums
Dec 24, 2012 17:18 pm
The recent thread on recycling in multi-residential buildings is a wonderful example of the type of sharing and assistance we envisioned when we first created these forums. Tha…

Creative Promotional Material

Forums
Liz Enriquez Hamilton Dec 21, 2012 14:22 pm
I've just thought with the coming New Year, printing recycling and composting material and information on a calendar may be a cool idea. There could be a theme for each month rega…

Changing Car Washing Behaviour

Forums
Michele Smith Brisbane Dec 19, 2012 20:07 pm
We are considering a behaviour change program that asks people to not wash their car on the road, to prevent chemicals and detergent being washed into the stormwater drains and wa…

Recycling Indifference in Multi Residential Buildings

Forums
Diedre Beintema Hamilton Dec 18, 2012 14:59 pm
I am working on a project which is looking to increase waste diversion among people living in apartment buildings. A key issue we keep running into when we conduct tenant surveys …

Why Social Marketing is Misunderstood

Forums
Chris Noone Melbourne Dec 13, 2012 21:58 pm
I am preparing a speech for the Victorian Hub of the Australian Association of Social Marketers on changing the mindset of senior level bureaucrats and politicians of what social …

World Social Marketing Conference

Forums
Dec 13, 2012 9:57 am
The World Social Marketing Conference is being held in Toronto on April 21-23. This conference is well worth attending. Please note that early-bird registration closes on Januar…

Reminder: Australian & New Zealand CBSM Workshops

Forums
Dec 11, 2012 8:24 am
I will be delivering several workshops in Australia and New Zealand. In Australia workshops are planned for Perth and Sydney on the following dates: Perth - Introductory Work…

Anti-litter Behavior Spurred by Modeling

Forums
Robert Rowell Sky Valley Nov 29, 2012 21:14 pm
I'm trying to find a specific study illustrating that motivation alone does not yield behavioral buy-in. As I recall, community members self-selected to attend a public lecture on…

Waste Reduction in Movie Theaters

Forums
BEATRIZ ULIBARRI MONTERREY Nov 29, 2012 13:23 pm
hello I am working in a research in order to identify how to influence in the habit of leaving trash in a movie, any ideas? BEATRIZ ULIBARRI MRS Mexico
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