Stay up-to-date with the topics that matter to you!
Sign up to track topics that are specific to your area of focus with “My Feed”. Not ready to sign up? Browse CBSM recommended Articles, Reports, Cases, and Forum posts to get started.
Media, Fish and Sustainability: A Paper on Sustainable Development and the Canadian News Media
Keating, M. (1994). Media, fish and sustainability: A paper on sustainable development and the Canadian news media. Ottawa: National Round Table on the Environment and the Economy.
1992 Waste Management Communication Study: Executive Summary
Regional Municipality of PEEL (1993). 1992 Waste Management Communication Study: Executive summary. Peel: Regional Municipality of Peel.
A Longitudinal Study of Domestic Water Conservation Behavior
Moore, S., Murphy, M., & Watson, R. (1994). A longitudinal study of domestic water conservation behavior. Population and Environment: A Journal of Interdisciplinary Studies, 16, 2, 175-189.
Preparing for the Environmental Decade: A Field Experiment on Recycling Behavior
Krendl, K. A., Olson, B., & Burke, R. (1992). Preparing for the environmental decade: A field experiment on recycling behavior. Journal of Applied Communication Research, 20, 1, 19-36.
Recycling as a Marketing Problem: A Framework for Strategy Development. Special Issue: Psychology, Marketing, and Recycling
Shrum, L. J., Lowrey, T. M., & McCarty, J. A. (1994). Recycling as a marketing problem: A framework for strategy development. Special Issue: Psychology, marketing, and recycling. Psychology and Marketing, 11, 4, 393-416.
The Role of Memory in Understanding and Encouraging Recycling Behavior. Special Issue: Psychology, Marketing, and Recycling
Heckler, S. E. (1994). The role of memory in understanding and encouraging recycling behavior. Special Issue: Psychology, marketing, and recycling. Psychology and Marketing, 11, 4, 375-392.
Effects of Social Labeling on Giving to Charity
Kraut, R. E. (1973). Effects of social labeling on giving to charity. Journal of Experimental Social Psychology, 9, 551-562.
Counting on Blood Donors: Increasing the Impact of Reminder Calls
Lipsitz, A., Kallmeyer, K., Ferguson, M., & Abas, A. (1989). Counting on blood donors: Increasing the impact of reminder calls. Journal of Applied Social Psychology, 19, 13, 1057-1067.
Compliance without Pressure: The Foot-in-the-Door Technique
Freedman, J. & Fraser, S. (1966). Compliance without pressure: The foot-in-the-door technique. Journal of Personality and Social Psychology, 4, 195-202.
Buyer Characteristics of the Green Consumer and their Implications for Advertising Strategy. Special Issue: Green Advertising
Shrum, L. J., McCarty, J. A., & Lowrey, T. M. (1995). Buyer characteristics of the green consumer and their implications for advertising strategy. Special Issue: Green advertising. Journal of Advertising, 24, 2, 71-82.
