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Behaviour Change Training: Melbourne & Sydney

Forums
Janet MacDonald Auckland Aug 10, 2010 13:42 pm
International behaviour change training/social marketing expert Janet MacDonald, MD, The Atlas Ltd will be running a series of practical, knowledge-based workshops in Melbourne an…

Denver Part-Time CBSM Position (Apply by 08/13/2010)

Forums
Jeannette Sutton Denver Aug 10, 2010 11:43 am
City and County of Denver's Department of Environmental Health has posted a part-time/benefited (20 hours/week) social marketing position. There is another part-time CBSM program…

Moderating Effects of Social Value Orientation on Determinants of Proenvironmental Behavior Intention

Articles
Gärling, T., Fuijii, S., Gärling, A., & Jakobsson, C. (2003). Moderating effects of social value orientation on determinants of proenvironmental behavior intention. Journal of Environmental Psychology, 23(1), 1-9.
A sample of 524 car owners living in a metropolitan area of Sweden answered survey questions measuring intention to perform collective proenvironmental behavior, awareness of egoi…

Announcing Journal of Fostering Sustainable Behavior

Forums
Aug 9, 2010 20:28 pm
I am pleased to announce the newly launched online Journal of Fostering Sustainable Behavior (JFSB). JFSB was launched to bridge the gap between knowledge in the social sciences …

Waste Minimisation Social Marketing Research

Forums
Hugh Tyrrell Cape Town Aug 8, 2010 10:12 am
City of Cape Town is implementing its WasteWise programme and as marketing and communications/behaviour change consultant I am recommending social marketing research methods befor…

Focus Theory of Normative Conduct and Terror Management Theory: The Interactive Impact of Mortality Salience and Norm Salience on Social Judgment

Articles
Jonas, E., Martens, A., Niesta Kayser, D., Fritsche, I., Sullivan, D., & Greenberg, J. (2008). Focus theory of normative conduct and terror management theory: the interactive impact of mortality salience and norm salience on social judgment. Journal of Personality and Social Psychology, 95(6) 12391251.
Research on terror-management theory has shown that after mortality salience (MS) people attempt to live up to cultural values. But cultures often value very different and sometim…

Toward a Coherent Theory of Environmentally Significant Behavior

Articles
Stern, Paul C. (2000). Toward a coherent theory of environmentally significant behavior. Journal of Social Issues, 56, 3, 407-424.
Develops a conceptual framework for advancing theories of environmentally significant individual behavior and reports on the attempts of the author's research group and othe…

Emotions and Actions Associated with Norm-Breaking Events

Articles
Wilson, D., & O'Gorman, R. (2003). Emotions and actions associated with norm-breaking events. Human Nature, 14(3), 277-304. doi:10.1007/s12110-003-1007-z.
Norms have a strong influence on human social interactions, but the emotions and actions associated with norm-breaking events have not been systematically studied. We asked subjec…

Social Influence in the Theory of Planned Behaviour: The Role of Descriptive, Injunctive, and In-Group Norms

Articles
White, K., Smith, J., Terry, D., Greenslade, J., & McKimmie, B. (2009). Social influence in the theory of planned behaviour: The role of descriptive, injunctive, and in-group norms. British Journal of Social Psychology, 48(1), 135-158. doi:10.1348/014466608X295207.
The present research investigated three approaches to the role of norms in the theory of planned behaviour (TPB). Two studies examined the proposed predictors of intentions to eng…

The Effect of a Favor on Public and Private Compliance: How Internalized is the Norm of Reciprocity?

Articles
Whatley, M., Webster, J., Smith, R., & Rhodes, A. (1999). The effect of a favor on public and private compliance: How internalized is the norm of reciprocity?. Basic and Applied Social Psychology, 21(3), 251-259. doi:10.1207/S15324834BASP2103_8.
The norm of reciprocity requires that we repay in kind what another has done for us. This study examined the degree that social (public) and internal (private) consequences of rec…
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