Stay up-to-date with the topics that matter to you!

Sign up to track topics that are specific to your area of focus with “My Feed”. Not ready to sign up? Browse CBSM recommended Articles, Reports, Cases, and Forum posts to get started.

Join for Free

Giving Trash the Boot! German Fest & The Boot Mug

Cases
German Fest is an annual celebration of German culture and tradition that is held in many cities across the country. One of these festivals attempted to reduce the amount of waste…

Reducing Speeding Behavior by Using Public Posting Prompt

Cases
Van Houten, R., Nau, P. A., & Marini Z. (1980). An analysis of public posting in reducing speeding behavior on an urban highway. Journal of Applied Behavior Analysis, 13, 3, 383-395.
Drivers travelling during the week between 10:30 and 10:50 a.m. and 2:30 and 2:50 p.m. on a four-lane undivided highway entering a residential area of Dartmouth, Nova Scotia were …

Improving Participation in a Newspaper Recycling Program in Apartment Complexes Using Prompts

Cases
Reid, D. H., Luyben, P. D., Rawers, R. J. & Bailey, J. S. (1976). Newspaper recycling behavior: the effects of prompting and proximity of containers. Environment and Behavior, 8, 471-481.
A literature review revealed that prompts are an effective method to improve participation in recycling programs. Furthermore, recycling increases when containers are in close pro…

Using Verbal and Visual Prompts to Reduce Litter in High Schools in Perth, Australia

Cases
Houghton, S. (1993). Using verbal and visual prompts to control littering in high schools. Educational Studies, 19, 3, 247-254.
A literature review revealed that prompts were an effective tool in controlling litter. Therefore, verbal and visual prompts were incorporated into a pilot program designed to cur…

The Effect of Mild and Strong Public Commitments on Energy Conservation in Jackson, Michigan

Cases
Shippee, G. E., & Gregory, W. L. (1982). Public commitment and energy conservation. American Journal of Community Psychology, 10, 1, 81-93.
Commitment is often an effective behavior change tool in promoting sustainable behavior. After conducting a literature review, two types of commitment were identified as influenti…

Reducing Electricity and Natural Gas Consumption Using Feedback and Incentives in Voorschoten, Netherlands, ,

Cases
Midden, C. J., Meter, J. E., Weenig, M. H., & Zieverink, H. J. (1983). Using feedback, reinforcement and information to reduce energy consumption in
After conducting a literature review, a pilot program was designed to reduce energy consumption in apartment complexes. Ninety-one households were divided into 4 conditions. All g…

Using Information and Prompts to Increase Awareness of an Environmental Product Tagging Program in Grocery Stores

Cases
Linn, N., Vining, J., & Feeley, P. A. (1994). Toward a sustainable society: Waste minimization through environmentally conscious consuming. Journal of Applied Social Psychology, 24, 17, 1550-1572.
A literature review revealed prompts were an effective behavior change tool in increasing the purchase of environmentally friendly products. Therefore, education and shelf tags we…

The Effects of Sign Prompts and Large Receptacles on Highway Littering in Richmond, Virginia

Cases
Finnie, W. C. (1973). Field experiments in litter control. Environment and Behavior, 5, 2, 123-144.
After conducting a literature review, sign prompts and waster receptacles were employed in a pilot program for highway litter control. There were three conditions in the pilot pro…

Using a Normative Appeal to Control Litter at a Public Swimming Pool

Cases
Reich, J. W., & Robertson, J. L. (1979). Reactance and norm appeal in anti-littering messages. Journal of Applied Social Psychology, 9, 1, 91-101.
A literature review revealed that a statement that puts an extreme demand on a person is likely to elicit the undesirable behavior. On the other hand, a statement that creates a n…

The Implementation of Set-Back Thermostats and Social Diffusion in Twin Rivers, New Jersey

Cases
Darley, J. M., & Beniger, J. R. (1981). Diffusion of energy-conserving innovations. Journal of Social Issues, 37, 2, 150-171.
After conducting a literature review, a time -controlled set-back thermostat was used as an innovation to reduce energy consumption. Residents in a three-block area in Twin Rivers…
New 4TH Edition

Available Today!

Fostering Sustainable Behavior Book Cover

The latest edition of Fostering Sustainable Behavior features updated research, case studies, and practical strategies that can substantially impact the adoption of sustainable behaviors.

Site Courtesy of
McKenzie-Mohr & Associates

Expertise in Community-Based Social Marketing